Terms of Service

Last updated: 23 July 2026

GUAPD PRIVATE LIMITED. Registered office: Plot No 307, Kh. No. 137/9, 1st Floor, Ishwar Colony, Bawana, Delhi, North West Delhi – 110039, Delhi, India.

Contact: help@guapd.com (support), contact@guapd.com (company and legal).

1. What Guapd is

Guapd is a workflow platform where brands and creators agree, run and complete collaborations. We provide the tools: structured offers, negotiation, deliverable review, invoicing and payment tracking.

2. We are an intermediary, not a party to your deal

Every deal is a contract between the brand and the creator. Guapd is not a party to it. We do not employ creators, do not commission content, do not own the content produced, and do not guarantee that either party will perform. We are an intermediary under the Information Technology Act, 2000.

3. Eligibility

You must be 18 or over and able to enter a contract. Brand accounts must be created by someone authorised to bind that business.

4. Accounts

You are responsible for activity on your account and for keeping your login secure. Creators may be subject to vetting before receiving offers; we may decline or revoke vetting at our discretion.

5. The agreed terms of a deal

When a brand and a creator accept terms on Guapd, those recorded terms (deliverables, price, timeline, revision count, usage rights and payment terms) are the agreement between them. The platform maintains a timestamped record of that agreement and of every subsequent change. Neither party may unilaterally alter a recorded agreement.

6. Content and rights

Creators retain ownership of content they produce unless the agreed terms transfer or license it. Usage rights, including any boosting or paid-media rights and their duration, are whatever the agreed terms say. Brands must not use content beyond those rights.

Creators are responsible for complying with advertising law and platform rules, including ASCI disclosure requirements for paid promotions. Brands are responsible for the accuracy of claims they ask a creator to make.

7. Platform fees on deals

Guapd charges a platform fee on each deal. The fee rate applicable to a deal is shown on that deal before either party accepts, and is fixed at the time the deal is created. It does not change afterwards, even if our rates change later.

Unless the deal states otherwise, the fee is deducted from the amount payable to the creator. The brand pays the agreed deal amount; the creator receives that amount less the platform fee. Both the gross amount and the net amount payable to the creator are shown on the deal before the creator accepts.

We may apply different platform fee rates to different brands, creators, or deals. The rate that applies to any deal is always the one recorded on that deal. We may change our rates for future deals with notice.

7A. Subscription plans

Guapd offers paid subscription plans for brands. Plans differ in the features and deal volumes they include; a free tier is available.

• Charges and cycle. Your plan, price and billing cycle are shown at the point of purchase and in your account settings. Subscriptions renew automatically at the end of each cycle until cancelled.
• Relationship to platform fees. Subscription charges are separate from and in addition to the platform fee on each deal.
• Price changes. We will give at least 30 days’ notice before a subscription price change takes effect for you. Your current billing cycle is unaffected.
• Cancellation. You may cancel at any time from your account settings. Cancellation takes effect at the end of the current billing cycle. We do not provide refunds for a partial cycle unless required by law.
• What happens if your subscription ends. Deals created while your subscription was active continue on the terms recorded on those deals, including the fee, and you keep access to those deals and their records. Plan features, including any deal volume above the free tier, become unavailable.
• Failed payment. If a renewal payment fails we may suspend plan features after notice and a reasonable opportunity to update payment details. Deals already in progress are not cancelled.
• Taxes. Prices are exclusive of GST unless stated. Applicable taxes are added and shown on your invoice.
• Subscription payments are processed by our payment processor. Guapd does not store card or bank details.

8. Payments

Payments are made by the brand to the creator. Guapd does not hold funds. We provide payment links, invoicing and status tracking, but the obligation to pay is the brand’s and it is owed to the creator. Tax deductions and compliance are the responsibility of the parties, though we may provide tools to assist.

9. Disputes between users

We are not an arbitrator. If a dispute arises, we will make the recorded deal history, agreed terms, messages, submissions, approvals and timestamps, available to both parties. Resolution is between them.

10. Acceptable use

No unlawful content, no impersonation, no fake or purchased engagement statistics, no misuse of another user’s data, no attempts to circumvent platform security, no scraping. Creators must not publish materially false statistics on a storefront. We may suspend accounts for breach.

11. Storefronts

A creator’s storefront is published at the creator’s choice and the creator is responsible for the accuracy of what appears on it, including self-reported statistics. A brand’s name appears on a storefront only with that brand’s separate consent. We may unpublish a storefront that breaches these terms.

12. Availability and liability

The platform is provided as-is. We do not guarantee uninterrupted availability. To the extent permitted by law, our total liability to you is limited to the platform fees you have paid us in the twelve months preceding the claim. We are not liable for a counterparty’s non-performance, non-payment, or the content produced under a deal.

13. Termination

You may close your account at any time. We may suspend or terminate accounts for breach of these terms. Completed deal records are retained as set out in the Privacy Policy.

14. Changes

We may amend these terms and will notify you. Continued use after notice constitutes acceptance. The version applicable to a deal is the one in force when the deal was created.

15. Governing law

These terms are governed by the laws of India. The courts at Delhi have exclusive jurisdiction.